How to Get Past the 3 Gatekeepers of the Inbox In today’s age of information overload, people have developed A-D-D. That includes your customers, your prospects and even you. So I’ll get right to the point, before I lose your interest! Once your email lands on somebody’s inbox, you have mere seconds to capture their […]
Happy Valentines! February is the month of love, and romance and good feelings abound, even when you’re not a romantic… but we are. So here are some sweet tips and tricks from our box of chocolates, just for you. Mobile Marketing More than 50% of emails are opened on a mobile device. Tweet This Here’s […]
During one of my workshops, someone expressed frustration about how hard it is to get folks to open her emails and she thought giving away the winning lotto numbers might do the trick. Well, we can’t give away the winning lotto numbers. But there’s other ways to get our subscribers to open our emails and […]
Want to use email marketing, but you don’t feel you have a big enough list of contacts? Here are some tips to help you jumpstart your list. Add a sign-up form to your website Easily add a link to your sign- up form on your website and collect emails from people who visit your site. […]
It’s December and the clock is counting down to the final days of the year. On a personal note, this is a special time to spend with friends and family, enjoying the blessings of the season. But for small business owners, it’s also an opportunity to end the year on a high note.
With October almost over, we’re quickly approaching the holiday season. Are you getting ready to maximize holiday sales? I want to share a special program that’s like an early Christmas present for small business owners: Small Business Saturday. If your business accepts American Express Credit Cards, then you could take advantage of this special program […]
Many small business owners know social media can help them grow their audience online. But they get stuck on how to do it effectively. They understand that “Content is King” but it’s hard for them to know what type of content rules with their fans and followers. Here’s a recipe for success that will help […]